"Cathy's professionalism and talent helped raise the quality of the finished product beyond even our high expectations. She saw what was missing from our plan and stepped in to provide services above and beyond what was expected."

— Jodi Levin Communications Director, Redefining Progress
on Redefining Progress Advanced Website Service Grant Project

W E B  S I T E S  A N D  I N T R A N E T S

Drawing on my strengths as a writer and editor, I plan and develop the structure and content for award-winning Web sites that deliver timely and useful information to their target audiences.

Burton Group
www.burtongroup.com
When Burton Group needed to raise awareness of its Consulting Services among current clients, I worked with the marketing department to develop targeted copy for new Web pages about Identity Management, IP Telephony / VoIP and Service Oriented Architecture. I've also edited new Web content when Burton Group expanded its coverage areas.

> T O P

Casa Segura
www.casasegura.org
Casa Segura is a non-profit organization dedicated to stopping the spread of HIV/AIDS and Hepatitis C among injection drug users and other at-risk populations in the city of Oakland and throughout Alameda County, CA. As a volunteer on the Taproot Foundation Basic Web Site Service Grant project team, I created the site architecture, outlined the content and wrote the copy for a new website that would reflect Casa Segura's breadth and depth of services.

> T O P

Convention and Entertainment Centers, Kansas City
www.kcconvention.com
As senior content developer for HNTB's Technology Group, I led development of the City of Kansas City's Convention & Entertainment Centers Web site to market its facilities nationwide. The site won a 1999 Bronze Omni Intermedia Award. KCCEC subsequently retained me for copywriting, marketing and promotion.

> T O P

GE Insurance Solutions Intranet/Portal
When GE Insurance Solutions retained look and feel (LAF) new media to create design standards for a new intranet/portal, I joined the LAF project team to help research usability guidelines, as well as outline a design and usability standards guide. After an intensive three-day workshop with the GE development team, I delivered a report on the team's expectations for intranet/portal design and usability, as constrained by the Plumtree portal solution and GE brand standards.

> T O P

H&R Block Intranet/Portal
H&R Block Performance Support retired “e-Coach Max M. Effort,” the fictional electronic coach who ran monthly drills for Situational Leadership® training graduates, and replaced the monthly e-newsletter with a new, business-focused “E Coach” section of the MyBlock portal. I wrote the inaugural articles featuring first-hand reports on the value of using Situational Leadership®.

> T O P

The HNTB Companies
www.hntb.com
HNTB retained me to plan and develop content for the Bridges, Construction Services, Environmental Engineering, Highways and Technology Group sections of the HNTB Companies Web site, which won a 2000 WebAward. When the company prepared to launch an all-new site for 2005 in conjunction with a new brand identity program, I delivered a high-level content plan and style guide for the development team, and wrote the home page and About section content.

> T O P

Hokura LLC
www.hokura.com
Preparing to launch a new product at an industry conference in October 2007, Hokura retained me to advise them on marketing strategy and positioning to reflect their current offerings. I teamed with Metography Visual Communications to plan and execute a new web site with all new content, including downloadable product sheet, case studies and press releases. We also delivered a table-top exhibit as a backdrop for their product demo at the conference.

Postscript: In 2009, Oviya Systems spun off from Hokura to focus on compliance mangement systems development and become the exclusive vendor for the TransparentCMS product introduced in 2007. (To view the Hokura site content prior to this divestiture, visit the Internet Archive.)

> T O P

Kansas City Plant
www.kcp.com
As a subcontractor for lookandfeel new media, I developed online content for the Kansas City Plant (KCP), a National Nuclear Security Administration facility managed and operated by Honeywell Federal Manufacturing & Technologies. Kcp.com won a 2002 Bronze Quill Award for Excellence from the Kansas City Chapter of the International Association of Business Communicators.

> T O P

Redefining Progress
www.redefiningprogress.org
Redefining Progress was awarded an Advanced Website Service Grant by the Taproot Foundation. Volunteering in the dual role of website architect and copywriter/editor on an all-volunteer team, I contributed to planning the site structure, editing content and performing quality-assurance testing.

> T O P

The Virtual International Trade Center
www.kctrade.com
As senior content developer for the HNTB Technology Group, I led development of the Greater Kansas City Chamber of Commerce World Trade Center site, which won a 1999 Award of Merit for Communications Excellence from the American Chamber of Commerce Executives. In 2000, The Chamber later retained me to update the Target Market Tour.

> T O P

West Virginia Department of Transportation
www.wvdot.org
The West Virginia Department of Transportation retained HNTB to redesign its Web site in conjunction with engineering services provided by the firm's Charleston, W. Va., office. As a subcontractor to HNTB, I created a new site architecture to communicate the core message: WVDOT connects West Virginia and the world.

> T O P